Han Yibing of Youpengpule: The fast-changing big-screen world deserves deep reflection from the industry

On September 22, at the "2017 China OTT Large Screen Marketing Leadership Summit" hosted by the website, Han Yibing, vice president of Upengpule Technology Co., Ltd., served as the moderator of the afternoon meeting agenda. He discussed the value of large-screen marketing with many industry leaders in a humorous and relaxed manner.

As the host, Han Yibing also believes that the current big-screen world is experiencing rapid development and change. Both service capabilities and user scale are no longer comparable. Therefore, how to choose new ideas, strategies, and propositions are issues worthy of deep thought by the industry.

As a winner of Toutiao's Qingyun Plan and Baijiahao's Bai+ Plan, the 2019 Baidu Digital Author of the Year, the Baijiahao's Most Popular Author in the Technology Field, the 2019 Sogou Technology and Culture Author, and the 2021 Baijiahao Quarterly Influential Creator, he has won many awards, including the 2013 Sohu Best Industry Media Person, the 2015 China New Media Entrepreneurship Competition Beijing Third Place, the 2015 Guangmang Experience Award, the 2015 China New Media Entrepreneurship Competition Finals Third Place, and the 2018 Baidu Dynamic Annual Powerful Celebrity.