The transformation of TV stations to all-media, network and high-definition has become a trend

The current path of radio and television networks is very clear. They cannot simply develop in the field of television. All media industries are currently seeking new breakthroughs, and television stations certainly cannot sit still and wait for death. At present, television stations must take the path of all-media change, seek breakthroughs, and make changes from all media, not just breakthroughs in television.

At present, the transformation of the radio and television industry is becoming complete, and the integration of traditional media and new media is becoming more and more open. The development pace of traditional media in new media has surpassed many companies that originally engaged in new media. For traditional TV stations, now is a critical moment for important technological changes such as digitization, networking, and high definition. How to explore the development path of all media has become a topic of common concern in the industry.

New CCTV

Times are changing, and people are moving forward. Many provincial TV stations and news networks are beginning to move toward a centralized state. For example, Jiangsu Radio and Television launched the "Lizhi News" client in 2013, realizing the trend and state of traditional media becoming new media. While watching Jiangsu News, "Lizhi News" can also provide fresh news content.

Jiangsu's innovation is a spontaneous change of the entire radio and television media people. They have begun to rethink the traditional ways of "collecting", "broadcasting", "editing" and "commenting". From the perspective of new media operations, they have begun to create a new set of news and dissemination distribution bases. Such innovation will replace the early stage of collection and diversify the terminal broadcasting, so that the entire Jiangsu Radio and Television media services will move towards a healthy development path.

The two largest new media

The development wave of new media is absolutely unstoppable. The integration of traditional media and new media is imperative. Taking the path of all-media is the real development direction of TV stations. Now TV stations can cooperate with new media channels or establish their own new media operating mechanisms and units. Such development will put traditional media on a new path.

Television stations in various places have their own ideas and development directions. We cannot require all television stations to cooperate with new media. After all, the challenges and opportunities in each place are different. Therefore, with the development trend of all media, television stations in the future will surely become a new stage for competition and transformation.

As a winner of Toutiao's Qingyun Plan and Baijiahao's Bai+ Plan, the 2019 Baidu Digital Author of the Year, the Baijiahao's Most Popular Author in the Technology Field, the 2019 Sogou Technology and Culture Author, and the 2021 Baijiahao Quarterly Influential Creator, he has won many awards, including the 2013 Sohu Best Industry Media Person, the 2015 China New Media Entrepreneurship Competition Beijing Third Place, the 2015 Guangmang Experience Award, the 2015 China New Media Entrepreneurship Competition Finals Third Place, and the 2018 Baidu Dynamic Annual Powerful Celebrity.