Land Rover Discovery is about to return to the city, but Toyota still wants to play hardcore off-road

Nowadays, the sales of hard-core off-road vehicles have been very poor. Toyota has stopped producing the FJ Cruiser, and the fifth-generation Land Rover Discovery focuses on urban roads and adopts a load-bearing body. More and more car companies have given up the research of hard-core off-road vehicles for the sake of sales. But Toyota has not given up yet.

At the Los Angeles Auto Show, Toyota unveiled the FT-AC off-road SUV concept car, which is called Future Toyota Adventure Concept. The name clearly indicates that the car is designed for outdoor adventures and conquering the wilderness. The FT-AC has a similar rugged front line to the 4Runner, and the 20-inch off-road tire rims further enhance its tough character for crossing mountains and hills.

After Toyota won the title of global sales champion in 2007, sales were no longer their main concern. They put more energy into car manufacturing. Looking back at Toyota's history, whether it was challenging WRC, F1 and other first-class events or the launch of mass-produced models such as Supra, 86 and C-HR, it can be seen that Toyota is also very daring, so it is not surprising for Toyota to enter the hardcore off-road field.

As a winner of Toutiao's Qingyun Plan and Baijiahao's Bai+ Plan, the 2019 Baidu Digital Author of the Year, the Baijiahao's Most Popular Author in the Technology Field, the 2019 Sogou Technology and Culture Author, and the 2021 Baijiahao Quarterly Influential Creator, he has won many awards, including the 2013 Sohu Best Industry Media Person, the 2015 China New Media Entrepreneurship Competition Beijing Third Place, the 2015 Guangmang Experience Award, the 2015 China New Media Entrepreneurship Competition Finals Third Place, and the 2018 Baidu Dynamic Annual Powerful Celebrity.