Google discusses 7 driving forces for TV reform. Large-screen advertising business innovation becomes the focus of the industry

TV Reform: 7 Driving Forces for TV Reform

This report provides insights into how consumer demands and the television industry have evolved over time, and the risks and opportunities that the shift to the Internet presents to producers, distributors, and advertisers.

As a winner of Toutiao's Qingyun Plan and Baijiahao's Bai+ Plan, the 2019 Baidu Digital Author of the Year, the Baijiahao's Most Popular Author in the Technology Field, the 2019 Sogou Technology and Culture Author, and the 2021 Baijiahao Quarterly Influential Creator, he has won many awards, including the 2013 Sohu Best Industry Media Person, the 2015 China New Media Entrepreneurship Competition Beijing Third Place, the 2015 Guangmang Experience Award, the 2015 China New Media Entrepreneurship Competition Finals Third Place, and the 2018 Baidu Dynamic Annual Powerful Celebrity.