There is a new way to play during the Spring Festival: WeChat can send "video red envelopes"

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Following the opening of personally customized red envelope covers, the red envelope cover platform has now been upgraded to support the addition of published video account content.

After the other party receives the red envelope, they can view it in full by pulling down the red envelope details page.

In order to better meet the IP display needs of individual creators, the red envelope cover platform has added the following capabilities:

1. When configuring a cover story, you can directly select the published video account content (supports video materials within 1 minute);

2. The jump of the cover story can be associated with the video account under the registered entity;

3. The jump of the cover story can be linked to the expression artist's homepage and expression album page.

Users will be able to fully view the relevant materials and display capabilities of the cover story when they pull down the red envelope details page.

On December 9, 2020, the red envelope cover open platform supports individual creators to customize their own red envelope covers . Eligible individual creators can go to the official website (cover.weixin.qq.com) on a computer to customize them.

Individual creators must meet the following requirements: 1. Have opened a video account; 2. Have completed video account certification (interest certification, professional certification);

In terms of price, the customized price is: 1 yuan/piece. If you purchase n pieces, n users can use this red envelope cover.