WeChat: The mini-program jump to APP function has been abused and will no longer be supported

On May 14, WeChat issued a notice that "WeChat no longer provides technical services for opening apps with mini programs", informing developers that the official decision to close technical support for opening apps with mini programs has been made due to the abuse of the interface. The WeChat team said that WeChat mini programs provide developers with technical services for opening apps, and hoped that through the reasonable application of developers, a better user experience could be provided for WeChat users. While encouraging mini programs to provide high-quality content and services, the platform also pays great attention to the smooth experience of users within mini programs.

However, recently, we have received a large number of user complaints that during the use of Mini Programs, the normal usage process was blocked and the users were directed to jump to the App. This situation seriously affected the user experience of Mini Programs. In addition, the relevant functional design is easily considered by users to have incomplete support for Mini Program functions, when in fact developers are abusing interface capabilities and restricting the normal usage process of users.

WeChat said that in order to optimize the user experience, the platform will no longer provide "Mini Program Open APP Technical Service" after May 19, 2021. To avoid affecting the mini program's online services and user experience, developers are requested to make development adjustments to the mini program in a timely manner to avoid affecting the service process after recycling.

It is understood that the WeChat mini-program jump to APP function was opened as early as January 2018, with the aim of helping users to obtain APP services more conveniently in the mini-program.