Huainan SEO Training: What should SEO novices know? Is it difficult to do SEO well?

The existence of SEO optimization positions means that some people will join in. No matter what job they have done before, how will newcomers who do not have certain work experience learn SEO knowledge? In fact, the SEO work of newcomers is relatively simple, usually some basic external links and article editing work, but if we want to further in-depth learning to reach a higher level of talent, how should we do it? Let the editor share with you a quick learning guide for novices.

1: Study from books

Learning through books is a relatively quick way. As the old saying goes, "Reading a wide range of books begins with the first step." It is also a kind of "flush". It is suggested to understand through searching how to choose books suitable for beginners to start learning.

2: A learning social circle

With the development of the Internet and the rapid transmission of information and communication, in the past students and teachers could only communicate in public, but now people can find answers to questions they don’t understand on the Internet, such as QQ groups, forums, blogs, and WeChat chat groups. In a communication platform, whether you ask questions or others ask questions, you can also gain a lot of knowledge from it.

3: Practice is the way to test true knowledge

No matter how well you learn, you still have to practice and operate. You can't lose sight of the main goal. Without the operation process, you can't find your own problems. Only by discovering your own shortcomings can you find problems and solve them. Repeating this day and night, you will definitely become a successful SEOer over time.

SEO knowledge does not mean that you can learn it once and use it for a lifetime. We still need to continue learning here and not consider the current situation. Search engines are also gradually improving themselves. When you feel that you are good enough and you no longer need to learn, this is the beginning of a person's gradual decline. Learning SEO optimization is a cumulative process and there is no overnight achievement. Of course, if you continue to learn, you can become a successful SEO in the long run.

SEO optimization is also called search engine optimization. It is to optimize the ranking of search engine websites, so that the keywords of the website can participate in the search ranking to obtain more total traffic. Now it is also one of the ways for most companies to obtain customer information. So how to do a good job of SEO optimization?

1. Analyze the website of market competition

Some people may not have been doing SEO optimization for a long time, so they cannot achieve a good ranking in a relatively short period of time. At this time, you also need a good optimization method. At this time, we can use competitor website analysis, analyze the website data information, look at the enemy's Baidu inclusion, external links, etc., and take effective measures.

2. Expand keywords

If you want to improve the keyword ranking of the website, you must increase the website's weight and total traffic. The ranking of the website is the result of a comprehensive assessment. Other aspects can also greatly add points to the website. Therefore, improving keyword expansion is also one of the key tasks of SEO optimization staff.

3. Develop a reasonable website layout

If a website wants to get a good ranking, it needs to spend more time on the reasonable layout of the website. Therefore, SEO staff is required to make reasonable and reasonable layout of the website's keywords, navigation bars and codes, which will be more conducive to getting a good ranking for the website.

4. Optimize the basic construction of content

The ranking of website keywords is closely related to the high-quality content construction. If the content of the website is richer, the search engine will score the website higher.

The above is a brief introduction of how to do SEO optimization work introduced by Feng Chao of Dongguan . Of course, SEO staff also have many ways to help company websites optimize.