An introduction to the display styles and material specifications for premium advertising!

An introduction to the display styles and material specifications for premium advertising!

Youliang Advertising is an advertising product that is based on the Tencent advertising ecosystem, relies on Tencent advertising platform technology, and is displayed on cooperative media. It brings together more than 100,000 high-quality apps, covering more than 500 million users per month.

1. High-quality advertising incentive video advertising

Full-screen immersive experience, flexible advertising entry location, support for advertising creation and setting related targeting, and help full-screen marketing

Placement:
Integrate 15-30 seconds of video into the game scene and set a watch button. Users can get corresponding rewards after choosing to watch, such as game health points, game virtual coins, etc.

Material Specifications:

Sales method: exposure scheduling, intelligent delivery

Daily exposure: 10 million

2. High-quality interstitial ads

Larger display size, supports two sizes, supports GIF, pictures, graphics, videos, dynamic creativity, H5 rich media

Placement:
When the application is paused or the scene is switched, the scene will pop up in full screen or half screen mode: video before posting, pause, after posting, game pause, pass level, reading page turning, loading

Material Specifications:

Sales methods: click bidding, exposure scheduling, smart delivery

Daily exposure: 200 million

3. High-quality native advertising

The exposure scale accounts for more than 60% of the alliance; supports direct access to applications + dynamic creativity; highly integrated scenarios + optimized conversion links

Placement:
Advertisements that are integrated into the website or app itself will become part of the website or app content, such as the homepage/focus image/information flow page/results page, etc.

Material Specifications:

Sales methods: click bidding, exposure scheduling, smart delivery

Daily impressions: 1.3 billion

4. High-quality advertising splash screen advertising

The largest mobile ad format, supporting GIF, images, and graphic creatives; open screen loading, full screen display of your ad creatives

Placement:
The advertisement style that is displayed in full screen after the application is opened. Display scenario: when the application is opened, the application is loaded when it starts, displayed for a fixed time, and automatically closed after the display is completed to enter the main page of the application.

Material Specifications:

Sales methods: click bidding, exposure scheduling, smart delivery

Daily exposure: 500 million

5. High-quality advertising banner ads

Supports direct access to apps + dynamic creativity to help achieve low customer acquisition costs

Display location: A rectangular billboard across the top of the page, suitable for pages where users stay for a long time or visit frequently

Material Specifications:

Sales method: click bidding, smart delivery

Daily exposure: 200 million

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