Inventory and marketing analysis report of influencers’ advertising during Double Eleven 2020
This report mainly reviews the policies, marketing performance, gameplay, popular celebrities, etc. of major e-commerce platforms during this year's Double Eleven period: Tmall, JD.com, Pinduoduo, etc. and major social platforms, including Weibo, WeChat, Xiaohongshu, Bilibili, etc. in terms of celebrity advertising . Through comparative analysis, case analysis and data accumulation, further prospects are made for the marketing and advertising placement of mainstream graphic and short video platforms.Author: weiQ Source: weiQ |
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