Xpeng Motors: Survey shows that Xpeng X9 BBA users account for 80% of households with an income of one million yuan and 33% of households

Xiaopeng Motors released a user profile of its electric MPV model, the Xiaopeng X9. According to a survey of 10,000 users, 80% of Xiaopeng X9 users are from BBA, 33% of them have an annual income of one million yuan, and 65% of car owners have an annual family income of more than 500,000 yuan.

From the perspective of car owners, 80% of Xiaopeng X9 users are male, 66% are users over 35 years old, and more than half (52%) of users have a family population of 4-5 people.

Nearly 80% of users prefer Apple and Huawei phones, and more than 70% of users choose the Xiaopeng X9 Max version equipped with XNGP;

In addition, Xiaopeng also announced the purchasing factors of Xiaopeng X9. Rear-wheel steering, dual-cavity air suspension, and large in-vehicle intelligent model are all important reasons for users to choose Xiaopeng X9.

It is reported that in the first quarter of this year, Xiaopeng's high-end model X9 delivered a total of 7,872 units, becoming the sales champion of China's pure electric MPV . The hot sales of Xiaopeng X9 also greatly boosted Xiaopeng Motors' high-end brand image.

Zikuai Technology