Which creative ideas are not suitable for promotion in Baidu bidding?

Which creative ideas are not suitable for promotion in Baidu bidding?

As a SEM bidder, after making a plan, I submitted it for review, and finally found that the creativity did not pass the review. Then which ideas in Baidu bidding are not suitable for promotion? Dongguan Feng Chao editor believes that under the following circumstances, the Baidu promotion ideas you submitted may not pass the review, and the status in the creative list will be displayed as "not suitable for promotion". Please make adjustments based on the following reasons:

Which creative ideas are not suitable for promotion in Baidu bidding?

1. Your Baidu promotion ideas or the content contained in the webpage may not comply with relevant regulations, violate national laws and regulations, or infringe on the legitimate rights and interests of others. Please modify your Baidu promotion ideas or remove illegal information on the page

2. The Baidu promotion URL address you submitted cannot be accessed. Please check the creative Baidu promotion URL address and resubmit it after confirming that it can be opened.

3. The Baidu promotion service account you registered with Baidu is suspected of being used for Baidu promotion for multiple companies. Please make sure that one account is used for Baidu promotion for only one company.

4. The creative is not relevant enough to the access URL. Please modify the access URL to point to a website related to the Baidu promotion creative.

5. The creative contains a registered trademark. Please modify the Baidu promotion creative to ensure that it does not contain the registered trademarks of other merchants.

6. Non-compliant characters are used in the creative. Please check the Baidu promotion creative and remove special symbols, full-width characters or other punctuation marks that affect the fluency of the sentence.

7. The displayed URL is not standardized. Please ensure that the displayed Baidu promotion URL is filled in standardly and completely, such as www.baidu.com

8. The creativity is not relevant enough to the website content. Please submit Baidu promotion creativity based on the website content to ensure that the Baidu promotion creativity is relevant to the website content.

9. Promote the same creative idea. To avoid similar creative ideas affecting Baidu promotion results, please do not submit the same business creative ideas or keywords for your multiple accounts.

10. The creative writing is inconsistent. Please write creatively for the Baidu promotion content and ensure that the sentences are fluent and the information is objective and true. The above 10 situations may cause the keyword creativity in Baidu promotion to be unsuitable for promotion.

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