[Case] ​​UHome Hotel Operation and Promotion Case

A few days ago, I went to Thailand and wandered around for 15 days, visiting 4 cities: Pattaya - Bangkok - Chiang Mai - Phuket. I did a lot of preparation before going, but Bangkok was a transit city and I didn’t plan to stay too long. But before going, I met Tony, the founder of UHome, a global chain of youth hostels with charity themes. He is a travel enthusiast, the initiator and advocate of the global charity travel "Travel without a penny". He has traveled around China, visited and paid attention to more than 40 primary schools in remote and poor mountain villages in the west, directly or indirectly helped nearly 2,000 poor students, and founded inns in 5 countries (Nepal, Sri Lanka, Thailand, Vietnam, and Cambodia).

During the chat with Tony, I got a general understanding of his operational ideas and compiled an initial operational plan: