How much is the agency fee for African placard raising? Connect with first-hand resources, 20 teams,

Have you ever thought about how a 10-second video of African shouting, shot with a camera, with simple content and not very beautiful pictures, could become so popular? Behind every successful case there is an inherent business logic. The popularity of the placard-holding video just meets the three characteristics of mobile Internet communication:

1. Fresh and fun

The reason why the short video of holding up a sign stands out from many other advertising products is that everyone has a certain curiosity and the Chinese people’s international sentiment.

Similarly, having friends from all over the world shout out their blessings caters to the Chinese people's desire for "self-internationalization", attracts attention, is fresh and fun, and is very funny. It is a creative marketing model with Chinese characteristics.

2. Simple and crude

It is very simple to shoot a short video of holding a sign. It does not require much creativity and does not require high professional skills from the photographer. It can be completed with a mobile phone.

There is no need for complicated post-production processes such as dubbing, music, and editing. A short video can be completed in 10 to 20 seconds. It can be uploaded immediately after shooting, which is convenient, fast, simple and crude, and suitable for mass production.

3. Fission Propagation

The short video of holding up a sign is not restricted by industry or region, company or individual. Theoretically, anyone can become a user or agent. In addition, the price is not expensive, the transaction is simple, the market potential is huge, and the product has its own topics and communication attributes, so it is very easy to explode in the circle of friends and groups, and form a viral spread.