No idea for APP promotion? One map helps you get all channels! (Super complete)
Everyone working in the Internet industry knows that promoting APP applications involves a long process of accumulating users. To do a good job of promotion, you have to be willing to "spend money", and you may need to continue spending money. Of course, before promotion, you must ensure the quality of the product. Because it is not recommended to promote new products as soon as they are launched, because if the product has not been recognized by the market, it is recommended to start promoting it from free channels , such as social groups , Tieba , Zhihu, Weibo, WeChat and other platforms. Through this method, you can obtain effective user feedback, and then optimize the product, and also test whether it can be accepted by the market. Below is a list of some APP promotion channels , which are mainly divided into online channels , offline channels and word-of-mouth channels.1. Online channelsThere are four main online channels: online advertising, app store promotion , exchange cooperation, and media advertising. Among them, online advertising is divided into search channels, alliance advertising , navigation advertising, super advertising platform, T-type display advertising, etc. See the map for details. App store promotion includes mobile phone manufacturer app stores, mobile phone operator app stores, third-party app stores, mobile phone official app stores, large platforms, clients, wap sites, web download sites, etc. See the map for details. Traffic exchange cooperation includes content cooperation, opening screen, pop-up windows, focus pictures, in-app recommendations and other operations. See the map for details. Media advertising includes: brand promotion and news submission, see the map for details. 2. Offline channels 3. Word-of-mouth channelsThis article was compiled and published by @鸟哥笔记(Qinggua Media) by the author @鸟哥笔记. Please indicate the author information and source when reprinting! Product promotion service: APP promotion service, information flow advertising, advertising platform |
<<: VideoStudio 2020 video tutorials from beginner to advanced
Recommend
How much does Tencent Zhihui charge for advertising? How effective is Zhihuitui?
Tencent Zhihuitui has a large number of platform ...
Uncover the secrets of how Xiaomi created those excellent marketing cases!
Creativity is actually a kind of logical thinking ...
Why Public Wi-Fi Is Unsafe
We often hear warnings from security experts that...
[App Promotion Case] Didi Taxi: 4 Amazing Secrets Behind the Sky-High Subsidies
Recently, the battle between Didi and Uber is get...
Master Fang Wenshan shares his lyrics writing course
Master Fang Wenshan responded that he is the best...
360 Qiku flagship phone photo gallery: Lao Zhou took a photo of Cook with this
If you want to know what phone Apple CEO Tim Cook...
Seriously, what time does it take to go to bed to be considered staying up late?
Reviewer of this article: Chen Haixu, Deputy Dire...
There are 4 essential helpers for children to grow taller, and many people ignore the last one!
Parents are worried that their children are not a...
Remember to see Mars! It is the biggest and brightest. If you miss it, you will have to wait for 10 years!
Have you noticed in recent days that there is a b...
Developers share: 7 characteristics of successful game studios
[[161457]] Lucky people are all alike, but unluck...
Sharing practical experience in operating and promoting Xiaohongshu
As of January this year, Xiaohongshu has more tha...
Reference for advertising data in various channels in the tourism industry!
Industry: Tourism industry Business products: Tou...
"Zu Chongzhi" has launched a new product. What exactly is the quantum computing cloud platform?
Produced by: Science Popularization China Author:...
Growth strategies from 7 major cases including Amap, Zhihu, and LeTV
I will use Amap, Zhihu , LeTV, etc. as examples t...
Snail mucus contains a cure? Snail: Is it possible that I am also a "barefoot doctor"...
Produced by: Science Popularization China Author:...